Creation of a brand identity built on the concept that clients are travellers who become part of a circle in which travel experiences turn into memorable moments that inspire future journeys. What holds the “NiCe Circle” together is the beauty of the destinations, but above all the selection of venues and experiences—focused on elegance and high quality standards, as well as on hospitality and familiarity, to feel at home among friends even while on holiday.
We also created layouts for corporate materials aligned with the brand identity concept. Fonts, colours and key visuals were chosen to communicate both the refined nature of the offer and closeness to the client.
