Educational route

In the jubilee year of AMB and for the 10th anniversary of the educational route “La via dell’acqua”, AMB revisited the project: a new look with a new logo that recalls water’s journey from mountains to valley, and the creation of new interactive, multimedia and in-depth materials.

Building a new image

The communication project included creating a dedicated laviadellacqua.ch website for the itinerary, with details about points of interest. 

It tells the story of the places and the journey water makes to become hydroelectric energy. Photos, videos and infographics make understanding the technology easier.

Route

Each of the 9 stages is explored through historical and technical information, images, charts and 360° photos (also integrated in Google Street View).

Additional support materials include a GPS tracker and a route video, helping people get a broader view of the whole itinerary—even while comfortably seated at home.